FINAL | FUNDAMENTALS OF DIGITAL MARKETING | Digital Garage | Certification with Google | Alpha Gyan
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About this course
Master the basics of digital marketing with our free Interactive Advertising Bureau-accredited course. There are 26 modules to explore, all created by Google trainers, packed full of practical exercises and real-world examples to help you turn knowledge into action.
COURSE DETAIL:-
Name: Fundamentals of Digital Marketing
Modules: 26
Hours: 40
Level:- Beginner
Price:- Free
COURSE FEATURES:-
IAB-accredited
Video tutorials
Unlimited access
Recognized certification
Digital Marketing:-
Digital marketing is the component of marketing that utilizes the internet and online-based digital technologies such as desktop computers, mobile phones, and other digital media and platforms to promote products and services
Digital marketing is advertising delivered through digital channels. Channels such as social media, mobile applications, email, web applications, search engines, websites, or any new digital channel.
How it works:-
Complete all 26 modules
Learn new skills with our bite-sized video tutorials, then test your knowledge with a quick quiz.
Take the final exam
Pass the final 40-question exam and get certified.
Share your certificate
Download and showcase your new qualification on LinkedIn and your CV.
Skills you'll learn:-
In this introduction to Analytics, we'll show you how to collect and analyse user data and turn it into actionable insights.
Learn how to define and track clear goals, segment audiences and analyse data to help improve your online marketing efforts.
Learn how to grow brand awareness and get more conversions by creating and distributing high-value content to potential customers.
Get noticed online by identifying the right audiences, ad networks and strategies for your display ads.
All the strategies and tools you need to build an online store, sell effectively online and optimise the user experience.
Master the basics of email marketing, including how to track responses, create simple landing pages and use A/B testing.
Reach and engage potential customers nearby, using local directories, mobile marketing and by building a local search presence.
Learn the differences between mobile sites and apps and develop the most effective mobile SEO and advertising strategies.
In this introduction to Google Ads, learn about the different research tools available, plus how to choose keywords and optimise campaigns for a better return.
Understand the differences between organic and paid search, learn how to develop the most effective SEO plan and optimise web pages so that users can find content easier.
Find out how to identify the right social network sites, create great content users will love and measure your success.
Discover how to integrate video into an online strategy, create video ads on a budget and make sure they're seen by the right people.
Identify the right digital channels that will help you achieve your business goals and create better online user experiences.
Full Course:- • Fundamentals of Digital Marketing Cou...
Join:- https://bit.ly/FDM-C1
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