The Guide to A/B Testing for SaaS Companies

Опубликовано: 03 Май 2024
на канале: Ilya Dmitruk - Eleken SaaS Design Agency

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What if I told you that a startup using A/B testing for their website or product is likely to scale faster… or fail faster?

That's true. And it's a good thing – even failing.
Intrigued? Let's dive into the world of A/B testing in product design.

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• List of useful tools for A/B testing – https://drive.google.com/file/d/1WgR8...

• How to Boost Your Revenue by 40% with Product Personalization –    • How to Boost Your Revenue by 40% with...

• Is A/B Testing Effective? Evidence from 35,000 Startups – https://hbswk.hbs.edu/item/is-ab-test...

• Facts and Cases That Prove the Importance of User Testing in a SaaS Redesign – https://www.eleken.co/blog-posts/fact...

Check out Instagram for loads of Information on SaaS business:   / elekenagency

Check out Eleken's blog, where we share our product design wisdom:
https://www.eleken.co/blog/main

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00:00 – Intro
00:18 – What is A/B Testing?
00:53 – Why should you A/B test?
01:25 – How do you set up an A/B test?
02:33 – A/B testing best practices
05:00 – What are common mistakes in A/B testing?