The simple tactic luxury brands use to sell more

Опубликовано: 06 Сентябрь 2024
на канале: Jordan Parker

483

Most creators think more is better when selling.

Wrong.

I learned this after struggling to sell my first product.

Here's what happened:

I created an online course teaching everything I knew about building a creator business.

Tons of content. Dozens of features. The works.

I was so proud. This was going to change lives!

Then I tried selling it...

Crickets

Why? My offer was a confusing mess. I highlighted every single feature, overwhelming people.

The solution?

Think like a luxury brand.

Walk by a Gucci store. You don't see 1000 products in the window. You see 1-3 perfect items, carefully chosen.

That's your job as a creator.

Pick your 1-3 most compelling benefits. The ones that make people stop scrolling. Lead with those.

Save the details for later. Once they're hooked, you can reveal the rest on your sales page.

Simple sells.

Confusion kills conversions.

#monetization #businesstips #enterpreneur #digitalmarketing #digitalproducts

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Informal:

Heyo 👋. I'm Jordan!

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Stay awesome, friends!
—Jordan

Super-mega formal:

Jordan D Parker, just Jordan, preferably, is a software architect & team leader. He likes game design, psychology, magic, learning, and anime.
After years of lack of motivation, three failed startups, and heavy depression he nerded out on everything productivity. This made him into what he is today.
He is now dedicated to sharing what he learned and what he currently learns with everyone and getting more people to improve their lives because THEY CAN.

Note: The name Jordan D Parker is inspired by Luffy from One Piece and Peter Parker.

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