Marketing 101: What Is Bounce Rate?

Опубликовано: 21 Декабрь 2017
на канале: Sling & Stone Marketing
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In this video, I cover bounce rate and why this may not be as important a metric as some may think.

I'll talk about how bounce rate is measured and why you should not use it as a key performance indicator except in special cases.

Here are some links explaining other terms I used in this video:
Calls to action:    • Marketing 101: What Are Calls To Acti...  
Key performance indicators:    • What Are Key Performance Indicators?  

Thanks for watching!