Mastering Conversion Design For Your Website with Greg Merrilees
This week Greg Merrilees, founder at Studio 1 Design, spoke to Michael Costin on The SEO Show about the importance of a conversion lead approach to your website.
SEO is great for getting traffic to a site, but what you do to convert that traffic into new business is just as (or even more) important.
Greg touches on key conversion design principles as well as common mistakes business owners make with their sites.
Chapters:
00:00:00 - The Importance of Conversion-Focused Design
00:04:11 - Common Mistakes in Website Design
00:12:25 - Tools for Analyzing User Behavior
00:16:41 - Designing Your Website Structure and Copywriting
00:20:59 - Crafting a Compelling Offer
00:25:14 - Incorporating SEO into Website Design
00:29:46 - Success Stories with Website Design and Conversion
00:34:17 - Design Trends
00:38:41 - Wrapping Up
