Brand Monitoring Tools
You have to have that monitor and process in place because they are going to talk about your solutions or similar questions and your competitors, again, your brand.
So to have that monitoring is crucial. And we realize in the beginning that we were having to do say manual searches for some things.
And then we started to understand that we could do things like within Slack, they allow you to actually set up automatic notifications on search terms.
So we started that right that made it across 25 communities that made our lives infinitely easier for myself and one of my team members that helps with it
