Bringing a Product to Market – How I Designed Custom Keycaps

Опубликовано: 08 Март 2024
на канале: Matthew Encina
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4.7k

Learn the process of how designed my first keycap set. Thanks to Notion for sponsoring this video.
🎉 Get started with Notion, sign up for free or unlock AI for $10 per month: https://ntn.so/MatthewEncina1
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▬▬▬▬ Video Overview ▬▬▬▬
If you’re like me and have fallen deep into custom mechanical keyboards, you might have thought about designing your own keycap set. As a designer and keyboard enthusiast, I've wanted to bring a few of my ideas to life but didn't know where to start. After some research and consulting with designers and vendors, I eventually figured it out.

In this video, I share my process for designing my first GMK keycap set, Modern Materials. I'll share the steps I take to come up with my idea, the pitch to potential partners, finding the manufacturer and vendors to work with, and the sales and marketing process.

I also cover the design process, coming up with a brand and visual design system, and how I use the Pantone catalog to select the colors for my product.

▬▬▬▬ Links & Resources ▬▬▬▬
Using some of the links below, I may receive a small commission at no extra cost to you. This is the easiest way to support me and helps me continue making content like this for you. Thank you 🙏

🤍 Learn all about Modern Materials keycaps: https://www.modmusings.com/modern-mat...

🪨 Purchase GMK CYL Modern Material Keycaps from NovelKeys: https://novelkeys.com/products/cyl-mo...

📝 Want to design your own keycaps? Read my blog for insights and resources: https://www.modmusings.com/blog/how-t...

⌨️ New to custom mechanical keyboards? Check out my guide: https://www.modmusings.com/how-to-bui...

🎥 My video gear: https://kit.co/MatthewEncina/matthew-...

🏢 Find out all the details of my office on my blog 🖥️ https://www.modmusings.com/blog/mod-m...

🎧 Did you like the music? It's from Musicbed. Start a free trial: https://fm.pxf.io/matthewencina

👀 Items featured in the video
📦 Sidio stacking storage bins: https://sidiocrate.com/?rfsn=6951640....
✍🏽 Reusable whiteboard paper: https://www.swipi.es/
📝 Grovemade notepad and stationary*: https://grovemade.com/?rfsn=4034913.4...
*use code MODMUSINGS for 10% off


▬▬▬▬ Video Chapters ▬▬▬▬
0:00 – Why design keycaps?
0:35 – The custom mechanical keyboard ecosystem
1:02 – Coming up with a concept and selecting colors
2:20 – How to pitch an idea for a product
3:25 – Choosing a manufacturer and vendor
4:43 – Finalizing keycap kitting
6:02 – Creating 3D product renders for marketing
6:39 – Designing a brand, visual design system, and key art
7:43 – Designing product packaging
8:05 – Creating a project hub in Notion
9:16 – Product launch: GMK CYL Modern Materials

▬▬▬▬ Follow for more ▬▬▬▬
My blog: https://modmusings.com
Instagram:   / mod.musings  
Personal Website: https://matthewencina.com
Personal Instagram:   / matthewencina  

▬▬▬▬▬ Credits ▬▬▬▬▬
Created by Matthew Encina
© 2024 Mod Musings, Inc.

Thanks to ‪@TaehaTypes‬ for providing the NovelKeys and GMK footage. Check out his channel for more content related to the world of custom mechanical keyboards.
   • GMK Factory Tour  
   • Farmer Turned NovelKeys CEO - Mike Si...  

#ProductDesign #MechanicalKeyboard #industrialdesign #modmusings #matthewencina #desksetup #designprocess

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DISCLAIMERS:

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