YouTube CPM vs RPM Explained (2023)
⭐ Subscribe to Clickbait to learn how to become a social media millionaire: https://applecrider.com/clickbait ⭐ Two of the most important metrics for all YouTube creators are their CPM and RPM. These metrics determine how much money you make on YouTube. In this video, I'll give you a full explanation of YouTube CPM vs RPM as well as how to increase your CPM and RPM.
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If you're trying to make money on YouTube, you need to be very familiar with your RPM and CPM as well as what makes them different.
Your YouTube CPM stands for "cost-per-mille" and tells you how much advertisers are paying for 1,000 ad impressions on your channel. Depending on your country, niche, and a variety of other factors, your CPM may be higher or lower than other channels.
YouTube RPM on the other hand stands for "revenue-per-mille" and shows you how much you are making for every 1,000 views. This is different because it takes into account a number of other ways you can make money on YouTube and factors in YouTube's cut of your ad revenue.
But how do you increase your CPM and RPM? There are a number of strategies you can use to get a higher CPM and RPM on the platform. Most of these include changing your content to be more advertiser-friendly or creating content in a more desirable niche.
However, there are also a number of ways to increase your CPM without changing your content at all!
TIMESTAMPS
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0:00 - Intro
0:19 - What Is YouTube CPM?
1:39 - What Is A Good YouTube CPM?
2:23 - How To Increase YouTube CPM
5:35 - What Is YouTube RPM?
6:39 - YouTube CPM vs RPM
7:10 - Outro
