Learn How To Set Up Meta Pixel For Shopify Store!
HOW TO SET UP META PIXEL FOR SHOPIFY STORE
When you set up Facebook and Instagram by Meta, you can add a pixel to track customer data and behaviour on your Online Store. To use a Meta pixel, you need to set a customer data-sharing level. It's up to you to decide how much data you want to track using the pixel. The Standard data sharing setting sends only customer behaviour. The Enhanced and Maximum settings send additional customer information including name, location, and email address.
To learn more please refer to this article - https://help.shopify.com/en/manual/pr...
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