SPS 092: Using Books To Start Multiple 7-Figure Companies (Mike Michalowicz Interview)
Mike Michalowicz is the author of Profit First along with many other books and has used these books to start multiple 7-figure businesses. Today, he joins Chandler Bolt to discuss:
The 2 types of people that will help you sell more books and grow your business
Why you should self publish if you want to make money from the book
A Backlist: What is it and why is it important for long-term book sales
How he sold 700k copies of his book, negotiated double the advance
Why he decided to discontinue work with his agent and do it himself
Why audiobooks are where all the money is in book publishing
This interview is a blueprint for using books to build a business. So, if you want to grow your business using a book...don’t miss this episode!
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