The Dodge Deora is a highly distinctive concept vehicle that was designed in 1965 by the legendary custom car builder, Mike McGowan. It is known for its unique design and innovative features, which have made it an iconic example of automotive creativity from the 1960s.
▎Key Specifications:
1. Body Style:
• Type: Pickup truck / Custom show vehicle
• Configuration: Two-door
2. Dimensions:
• Length: Approximately 16 feet (4.88 meters)
• Width: Approximately 6 feet (1.83 meters)
• Height: Approximately 4.5 feet (1.37 meters)
• Wheelbase: 118 inches (2,997 mm)
3. Engine:
• Type: Chrysler 273 cubic inch (4.5 L) V8 engine
• Power Output: Approximately 200 hp (149 kW)
4. Transmission:
• Type: 3-speed automatic transmission
5. Chassis:
• Based on the Dodge A100 van chassis, which provided a sturdy foundation for the custom body.
6. Design Features:
• The Deora features a low-slung, sleek profile with a distinctive pointed nose and a rounded rear.
• The cab is integrated into the body, with a large windshield and a unique sliding door on the passenger side.
• The rear bed is enclosed, giving it a streamlined appearance.
7. Interior:
• The interior is customized with unique seating and dashboard designs, often featuring bright colors and materials typical of the era.
▎Description:
Design and Innovation:
The Dodge Deora was revolutionary for its time, showcasing a blend of futuristic design and practical functionality. Its low profile and aerodynamic shape were not only visually striking but also ahead of its time in terms of automotive design trends. The use of a sliding door instead of traditional hinged doors was particularly innovative, providing easier access to the cab.
Cultural Impact:
The Deora gained significant attention at auto shows and in car culture during the 1960s. It became a symbol of the custom car movement and influenced future designs in both concept vehicles and production models.
Legacy:
Though it was never mass-produced, the Dodge Deora remains an important piece of automotive history. It has been featured in various automotive magazines and shows, and it continues to be celebrated by car enthusiasts and collectors today.
The Dodge Deora exemplifies the spirit of creativity and innovation that characterized the automotive industry during the 1960s, making it a lasting icon in automotive design history.