Logotype vs Wordmark vs Lettermark. What's the difference?
Logotype vs Wordmark vs Lettermark
Do you know the difference between a logotype and a wordmark or lettermark? Is there even a difference at all? The design world can be a very confusing place when it comes to terminology.
In this video, I explain what the three terms above mean. This can help you out if you ever come to a point where you need to create a new logo for and need to choose what logo category would suit your brand the best.
Or, it may help you win a pub quiz in a general knowledge round :)
Stay Creative!
Col
#logotype #wordmark #lettermark
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