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Spotify playlisting is a widely popular method of marketing your music, and even though I focus exclusively on Facebook ads to promote my music at this point, I still get asked about playlisting a lot.
And the truth is, I don't hate it. I just think most people are going about it the wrong way.
Here's how we can take advantage of Spotify playlists the right way.
This is how Spotify playlists actually work.
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Timestamps:
0:00 - Intro
0:42 - Using playlist services to market your music
2:31 - How direct marketing can get your song on popular playlists
4:00 - The levels of playlisting on Spotify
4:58 - How Spotify’s algorithmic and editorial playlists impact user-generated playlists
7:06 - Comparing two different strategies
8:08 - The long-tail, granular growth that makes the biggest difference
9:16 - Outro
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Follow me:
https://go.tomdupreeiii.com/youtube.
https://go.tomdupreeiii.com/instagram.
https://go.tomdupreeiii.com/twitter.
https://go.tomdupreeiii.com/facebook.
https://go.tomdupreeiii.com/spotify.
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Buy my merch:
https://shop.tomdupreeiii.com.
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The following are platforms, products, and services I use and recommend. Some are affiliate links (some not), which means you can use them to support the channel at no additional cost to you (but it would make a big difference to me).
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Music Distribution:
Amuse: https://go.tomdupreeiii.com/amuse.
DistroKid: https://go.tomdupreeiii.com/distrokid.
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Music Marketing:
PixelMe: https://go.tomdupreeiii.com/pixelme.
ToneDen: https://go.tomdupreeiii.com/toneden.
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Gear I Use and Recommend:
https://kit.co/tomdupreeiii.
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Have questions about the video or have an idea for another topic you'd like for me to cover? Let me know in the comments.
Thank you for watching!
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#spotify #playlists #musicmarketing