UI UX Audit & Analysis Tutorial | GYMSHARK Case Study Included | 2022

Опубликовано: 01 Январь 1970
на канале: Ari Pxl

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💬 Title

UX Audit & Analysis | Heuristic Evaluation

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📒 Description

In this video, we're going to look at one of my favourite companies' websites ‪@gymshark‬ ‪@BenFrancis‬ and run a UX Evaluation on their Homepage and Navigation to learn how to conduct and report an analysis like this with a realistic project.

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Episode 15

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🔗 Links mentioned in this video

• NNG Heuristic Evaluation - https://www.nngroup.com/articles/ten-...
• Figma Template - https://aripxl.com/content/ux-audit-&...

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🕰 Timestamps

0:00 - Introduction
00:14 - Project Overview (What you'll learn)
00:32 - What is UX Audit & Analysis
01:33 - Why do we do it?
02:20 - When to do the Audit & Analysis
02:54 - How to do it
03:32 - What you need to get started
06:14 - The Project & Self-assessment to understand your experience and shortcomings
07:07 - Initial Research to fill your knowledge gap
07:39 - Why GYMSHARK as our project?
08:16 - Competitors and Design Patterns I looked at
08:56 - Our Customer Personas & Journeys
10:37 - Audit & Analysis Template Walkthrough
12:33 - Conducting the Audit & Analysis
12:47 - E-Commerce Navigation Evaluation
13:40 - Navigation Problem #1
15:22 - Navigation Problem #2
16:55 - Navigation Problem #3
18:18 - Navigation Problem #4
19:47 - Navigation Problem #5.0 #5.1 #5.2 #5.3
23:29 - Navigation Problem #6
24:35 - Navigation Problem #7
25:30 - Navigation Comments / Questions
26:00 - E-Commerce Homepage Evaluation
26:10 - Homepage Problem #1
26:50 - Homepage Problem #2
27:48 - Homepage Problem #3
28:30 - Homepage Problem #4
28:47 - Homepage Problem #5
29:03 - Homepage Problem #6
29:13 - Homepage Problem #7
29:30 - Homepage Problem #8
29:50 - Recommendations Report
32:10 - Post Audit & Analysis
32:22 - Outro

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🙃 About me

My name is Ari. I’m a digital product designer and developer with over 12 years of experience based in Sydney, Australia. I currently work for a startup, freelance on the side and make these videos to give back to our tech community. If you have any suggestions on how to improve these videos, then let me know!

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📧 Contact me

If you have any questions, comment on one of the videos or follow me and ask me on Instagram via DM. If you have a business-related question, email me at - [email protected]

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714

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📑 Hashtags

#UIUXDesign #UXResearch #HeuristicEvaluation